Growth capital investor VGC Partners has provided GBP150,000 funding to VozLab, the creator of a self-serve development platform for the next generation of flexible voice apps.
This is the first investment that VGC Partners has made from its Technology Seed Fund IV. VozLab is also the first start-up to join Amazon’s UK Alexa Incubator Programme, which provides technical and business mentorship support from the Amazon Alexa team.
Once an app has been developed, the VozLab team, led by founders Maria Noel Reyes, Rodrigo Sellustti and Oscar Mariani, advises on how to maximise consumer engagement and revenue through smart speakers. By running campaigns including giveaways, votes and samples, VozLab provides brands with a new channel to generate better CRM opportunities, rich customer data and product feedback.
The voice market has expanded rapidly in recent years. More than one in five UK households owned a smart speaker in 2019, with 154 million speakers shipped globally last year alone. The global smart speaker market is now worth USD11.3 billion, and projections expect this to increase to USD30.6 billion by 2025, at a compound annual growth rate of 22 per cent.
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