Resilience Capital Partners has named Tim Seitter President and CEO of its portfolio company CR Brands. Tim Seitter has more than 25 years of experience in the consumer packaged goods industry, including serving as the vice president of marketing and head of the Oral Care Strategic Business Unit at Church and Dwight.

“Tim combines an established track record in growing brands with an intimate understanding of CR Brands’ chief licensor, Church & Dwight,” said Bassem Mansour, Co-CEO of Resilience. “His talents will be an invaluable asset as we commit to growing this partnership and introducing new products with superior formulations.”

Most recently, Seitter was at ClinChoice, Inc., a global contract research organization, where he was the president, Americas and Europe. Seitter previously held leadership roles at Pactiv Corporation, Spalding Sports and Kraft Foods.

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