Par Equity has led an investment of GBP2 million in data management specialist Datactics.

Belfast-based Datactics provides software and services to large organisations that need to improve and control the quality of the data held in their computer systems. The AI-enabled platform allows staff who are not IT experts to efficiently deduplicate, clean-up and enrich the information in their lines of business. For businesses that have information spread across many databases, the products enable them to give their customers a better quality, more joined-up service, while reducing their costs.

Datactics operates in the fast-growing data and data quality management industry. Its key customer base is highly regulated sectors such as financial services and government agencies and the platform is preconfigured to meet their specific requirements. Sales have grown strongly over the past twelve months and it has won new clients in Amsterdam, New York, and London. Datactics, which has a team of 50, will use the new funding to accelerate its growth by investing in sales resources focused on London and New York.

Stuart Harvey, CEO at Datactics, says: β€œIt’s clear that in 2021 businesses are stating that data quality has never been more important. We are seeing major investment in data governance worldwide, with firms investing heavily in data management tools for governance. Our core strength in the area of self-service data quality and matching is an essential requirement for many firms wishing to identify broken data and fix it. Our platform allows companies to centralise the controls necessary for data management but, crucially, federate out the fixing of broken data to subject matter experts – the people who know what good looks like.”

Read more/Source: Private Equity Wire