Marketing technology startup Terminus raised a $90 million Series C led by Boston’s Great Hill Partners to expand internationally and accelerate its hiring and innovation.

Terminus aims to provide an all-in-one platform for account-based marketing so companies can better target potential clients. CEO Tim Kopp said the platform has become especially useful to companies that lost revenue from in-person events or marketing during the pandemic.

“This digital transformation wave has really fueled us,” Kopp said. “We’re coming off a record year of growth.”

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Source: The Business Journals

By Erin Schilling