JAB has appointed Lubomira Rochet as partner, effective 1 June, 2021. Based in London, Rochet is a specialist business transformer with extensive global experience across multiple industries. She joins JAB following seven years at L’Oréal, where she served as Chief Digital Officer and a member of the Executive Committee
While at L’Oreal, Rochet successfully led the beauty giant’s marketing and commercial pivot to a digital-first company, scaling E-commerce to 27 per cent of the Group’s revenue with more than 45 per cent average yearly growth during her tenure and accelerating Direct-to-Consumer engagement and reinventing marketing in the digital age. She was recognised as the 2019 Global Marketer of the Year by the World Federation of Advertisers.
Rochet will build on her successful track record of large-scale global business transformations to drive growth and digital leadership in JAB’s portfolio companies. Rochet will join the Boards of several JAB portfolio companies, including those in JAB’s indulgence, fast-casual food retail, petcare, and luxury platforms.
Source: Private Equity Wire
