Market engagement platform for virtual and in-person events, Grip, has announced USD13 million (USD) in series A funding, taking its total amount raised to USD14.5 million
The round, led by London-based growth equity fund Kennet Partners, will further enable Grip to provide industry-leading experiences both in-person and virtually.
Founded in 2016, Grip has transformed the way professionals network at industry events, working with the majority of the world’s largest event organisers including Reed Exhibitions, Messe Frankfurt, VentureBeat, and TechCrunch.
With the pandemic serving as a catalyst for the online events industry, organisers have needed to provide different event types to serve the updated needs of the market. Building on five years of in-person event experience, Grip’s Market Engagement Platform enables event organisers to create an omnichannel experience, combining various event types across virtual, hybrid and live to deliver increased networking value and engagement.
Source: Private Equity Wire