Fundraising for disruptive, low cost telecoms provider Boom has been oversubscribed by 45 per cent, reaching GBP3.2 million and surpassing its original goal of GBP2.2 million through Growthdeck, a private equity investment firm.

The Boom platform allows businesses to operate with staff using mobile phones or PC software instead of desk phones and redirect incoming business calls to other colleagues, no matter where they are located. Calls can also be recorded and Boom’s technology offers advanced analytics to improve customer interaction.

The far-reaching application of Boom’s technology has become increasingly relevant over the last year due to the shift to home working. The pandemic has forced a large number of staff to work from home which has resulted in a huge rise in demand for cloud-based phone systems for business.

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Source: Private Equity Wire