Private equity investors in Africa are showing strong interest in internet and direct marketing retail, education and communication services according to a new research report, Bright Africa 2020 – Private Equity in Africa – from purpose-driven investment firm RisCura.
The Bright Africa 2020 research shows that internet and direct marketing retail companies are classified within the consumer discretionary sector, which has enjoyed a growth of 45%. Investment into the consumer discretionary sector overall increased from 14% of total transactions as of June 2019 to 18% as at June 2020.
Bain & Company’s Global Private Equity 2020 report found that technology companies in general, and software companies outpace other industries when it comes to generating value through EBITDA growth. Competition for deals will therefore continue to rise as capital aimed at the sector grows. Globally, several large tech specialists raised significant new funds in late 2018 and 2019, including Vista’s USD 16bn Fund VII and Thoma Bravo’s USD12.6 billion Fund XIII. Other large firms have launched specialist tech funds, including Advent and Bain Capital (Bain & Company, 2020).
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