KKR is in talks to back Animoca Brands’ latest funding round, according to a Wednesday report from Bloomberg that cited people familiar with the matter. With an infusion from KKR, the company’s latest funding round would hit approximately $500 million, Bloomberg reported.

The metaverse creator initially announced a $358 million funding round in January involving the Winklevoss Twins and billionaire investor George Soros. KKR, according to Bloomberg, is in talks to add to that round. KKR declined to comment on the matter. A representative from Animoca Brands did not immediately respond to Insider’s request for comment.

The funding round valued Animoca Brands at $5 billion, more than doubling a prior funding round from October. Bloomberg said the company is aiming for another funding round as early as this year to bring its valuation to $10 billion.

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