Sneaker and streetwear empire GOAT just doubled its valuation in a massive new raise.

The GOAT Group parent company shared today that it has raised $195 million in a Series F raise valuing the fashion giant at some $3.7 billion. The raise was led by a handful of hedge funds and P/E firms including Park West Asset Management, Franklin Templeton, Adage Capital Management, Ulysses Management and funds & accounts advised by T. Rowe Price Associates.

GOAT has surgically defined a corner of fashion commerce outside of Amazon’s purview while growing the appeal of street wear and sneakers to a broader audience of consumers. GOAT Group has now raised just shy of $500 million in total.

Read more/Source: TechCrunch